The Opening ceremony set ratings record in the US
Post by Galen , 2008-08-11 02:51:15 Source: udn Editor:GalenTags: Opening ceremony ratings record Beijing Olympics oly_2
The opening ceremony of the Beijing Olympics last Friday drew 34.2 million TV viewers in the US.
NBC( National Broadcasting Company) also cited statistics released by global provider of television audience measurement Nielsen Media Research, saying the show had the biggest audience ever for an Olympic opening ceremony not held in the US, and even eclipsed this year’s Academy Awards and the finale of "American Idol."
More than 40 percent of Chinese viewers watched over two hours of the four-hour live broadcast, and nearly 10 percent watched the entire ceremony.
The Olympics in Athens four years ago averaged 25.4 million viewers for its first night, according to Nielsen Media Research.
The 2000 Sydney Games had 27.3 million viewers.
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