Future announced today that it has entered into an agreement with Sony Computer Entertainment UK. The two parties will work together to make a weekly digital magazine available exclusively through the PlayStation Network, not unlike the North American Qore. This new weekly product in the U.K. will feature exclusive content and is expected to release in the U.K. in early 2009 with other European territories coming soon afterwards.
"As PlayStation 3 moves the gaming experience to a more social and competitive online environment, so the natural development in line with our consumers' choice of media is to produce a companion publication in the digital realm," said Ray Maguire, senior vice president and managing director of SCE UK. "Future is best placed to meet this challenge and produce a perfect partner to the Official PlayStation magazine delivered via the PlayStation Network."
"We are very excited to further strengthen our relationship with Sony, working together on this ground-breaking product," added Robert Price, Future's U.K. Chief Executive. "As the publisher of Official magazines and digital content for Sony PlayStation in the U.S. and U.K., we are creating powerful integrated media solutions for readers and advertisers across different platforms, in print and online. This product will provide a unique way for advertisers to connect directly with gamers through their consoles using the very latest high definition content."
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