Amazon Selling Xbox Live Products

Today, Amazon.com launched its Xbox Live Store beta. This new service will allow customers to purchase subscription and Microsoft Points cards, along with certain Xbox Live titles, such as Braid, Castle Crashers and over 100 other games. Amazon is the first retailer to give its customers the ability to purchase Xbox Live Arcade games outside of the Xbox 360 console or Xbox.com.

"PC gamers have enjoyed the convenience of digital downloads on Amazon.com for some time. Now Amazon.com and Microsoft are bringing that same level of convenience to platform gamers by expanding the reach of the Xbox Live digital platform to millions of Amazon customers," said Greg Hart, vice president of Video Games and Software for Amazon.com. "This is an exciting day for Amazon.com customers, and we will continue to drive innovation that will provide our customers with the widest selection of video game platform downloads."

"This partnership brings together two leading online brands – Xbox Live as the entertainment center of the living room and Amazon.com, a retailer that consumers rely on for great deals and wide selection," said Christina DeRosa, general manager, Xbox Live Live. "With the overwhelming success of our existing Xbox Live Marketplace, it is clear that the 17 million active and engaged members of the Xbox Live community enjoy digital access to entertainment content. Now we're happy to be extending our storefront to Amazon.com, a cutting-edge online retailer who is helping make digital distribution more mainstream."