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Analysis: Why Microsoft Won E3 2008

Post by Oct , 2008-07-19 07:56:30 Source: N4G Editor:Shirley

Tags: Microsoft

Oct
12

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With almost no exclusive titles to speak of, and with high-profile projects like Alan Wake nowhere in site, how is it that Microsoft still came away as the big winner this year?

 

"With almost no exclusive titles to speak of, and with high-profile projects like Alan Wake nowhere in site, how is it that Microsoft still came away as the big winner this year? It's because unlike competitors Sony and Nintendo, Microsoft was ale to broaden the appeal of their gaming hardware, rather than narrow it. While Nintendo and Sony were chasing the ultra-casual and super-hardcore gaming demographics, Microsoft delivered a package that can broadly appeal to all types of gamers."

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